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Save The Baby Girl
SOCIAL INNOVATION

Saving girls with data, law & technology.

A flagship initiative using policy advocacy and tech-based monitoring to fight female feticide across India.

Rising India · Flagship Initiative
Save The Baby Girl

Save The Baby Girl

A pioneering initiative that combats illegal sex determination practices and promotes the value of the girl child through partnerships with local health services. It addresses societal biases and practices towards the girl child using technological innovation called the 'Active Tracker'. This device securely records ultrasound activity for monitoring by district authorities. This system has been successfully implemented in more than 100 districts across states of Maharashtra, Rajasthan, Madhya Pradesh, Haryana, Uttar Pradesh, Chhattisgarh, Punjab, and Telangana.

Our initiative has helped save over 1 Million lives of baby girls and still counting..

Dr. Kalam's words of appreciation: "Save The Baby Girl is a guiding initiative for the nation. I am impressed with this innovation—it is an excellent example of how technology can address social issues like female feticide. Your work is excellent."

The initiative further aims to shift social norms and improve measurable outcomes for the girl child.

17, 1st Floor, Lane No. 2, Paud Rd,
near Krushna Hospital, Prashant Society, Kothrud, Pune, Maharashtra 411038
+91 9545300800
support@risingindia.net
Mon - Sat | 09am - 06pm
Sunday: Closed